Russell joined Lotus Cars in 1990, initially as a designer. He has overseen the introduction of several significant Lotus models including the second-generation Elise, three generations of Exige, the Evora, the 2-Eleven, 3-Eleven and 340R. In his earlier career he was lead designer on the Esprit S4/S4s, the Elise GT1, and was fortunate to work on some aesthetic aspects of Lotus’ Formula 1 cars.
